Tuesday 9 October 2012

BASMATEE - THE ROOM OF GREAT STUFF

This summer I spent few days in Prague, in a city I fell in love with instantly. 
But, I will leave that love story for another post. 
As I already said, I loved the city but I wasn't so impressed by its shopping offer - shops you see everyday on every corner, cheap and ugly stuff... 
My desperation came to an end when one day I was walking trough a small street called 'Skolska' and saw a store called 'The room by basmatee'.




I was drawn by its interior design and great pieces, so I spent some time in there just whimpering and taking photos ( which unfortunately failed ) like a maniac.




The shop was opened at this location at March 2012 but it existed before in a form of an art tee shirt boutique, over the years has evolved into a select shop offering brands like Sixpack, Rascals, Volta, Clae, Onitsuka Tiger, Suit, Ontour, Obey and others.  This 'evolution' has created a need of a bigger space and that's why today you can find 'BASMATEE' at 'Skolska 7'.  The new direction wanted a new visual identity so they hired Skvadra Architects for interior ( which is absolutely stunning ) and Anymade studio for the graphic design.







P.S. Direction of 'THE ROOM' doesen't want it to be just a store and a shopping venue so sometimes they throw parties and make it a place for people to hang out.







As I consider myself a decent fashionista I'll be free to suggest you visiting this store if you find yourself shopping desperate in Prague.



For more info visit their facebook page , website/web store or tumblr .
Photos from Basmatee facebook page/ fisheye taken by me